When customers pay for their membership on a regular basis, they are called Subscribers. The purpose of this document is to explain the different categories of Subscribers.
Categories of Subscribers| Former Packages | Previous Package | Report Date |
Next Package | Future Packages | |
|---|---|---|---|---|---|
| Never a Subscriber | ✗ | ✗ | ✗ | ✗ | |
| Continuing Subscriber | ✓ | ✓ | |||
| Just Terminated Subscriber | ✓ | ✗ | |||
| New Subscriber | ✗ | ✓ | |||
| Reinstated Subscriber | ✓ | ✗ | ✓ | ||
| Former Subscriber | ✓ | ✗ | ✗ | ||
| Future Subscriber | ✗ | ✓ |
Subscribers are categorised based on their purchase pattern of Packages. The first column lists different categories of Subscribers. A "✓" (check mark) signifies a Package was purchased during that interval. A "✗" (cross) means no Package was purchased during that interval. A blank means either symbol could be inserted.
The Report Date is sandwiched between the Previous Package and the Next Package.
Previous Package is a Package that expires on the Report Date.
Next Package is a Package that commences on the Report Date.
Former Packages are Packages that expired before the Report Date. The expiration could have taken place the day before or earlier.
Future Packages are Packages that commence after the Report Date. The commencement could be taking place the day after or later.
Never a SubscriberNever a Subscriber is the category of Person within CReME™ that has never purchased a Package.
Continuing SubscriberContinuing Subscriber is the category of Person within CReME™ that has purchased a Previous Package and a Next Package.
Just Terminated SubscriberJust Terminated Subscriber is the category of Person within CReME™ that has purchased a Previous Package with no Next Package.
New SubscriberNew Subscriber is the category of Person within CReME™ that has purchased a Next Package with no Previous Package.
Reinstated SubscriberReinstated Subscriber is the category of Person within CReME™ that has purchased at least one Former Package and a Next Package with no Previous Package.
Former SubscriberFormer Subscriber is the category of Person within CReME™ that has purchased at least one Former Package with no Previous Package nor Next Package.
Future SubscriberFuture Subscriber is the category of Person within CReME™ that has purchased at least one Future Package with no Previous Package nor Next Package.